Shopify Profit Calculator

Enter your sale details below to see your true profit after all Shopify fees, costs, and ad spend.

Sale Details

Enter your costs and Shopify settings

Selling Price?The price your customer pays at checkout

Product Cost (COGS)?What you pay your supplier per unit including packaging

Shipping Cost?Your actual fulfillment cost per order. Set 0 if offering free shipping funded by margin.

Shopify Plan?Your current Shopify subscription plan affects fee rates

Using Shopify Payments??Shopify Payments waives the extra transaction fee (0.5–2%). Highly recommended.

✓ Transaction fee waived

Ad Spend Per Sale?Average Facebook/Google/TikTok cost to acquire this single sale (Total Ad Spend ÷ Orders)

Refund Rate?% of orders that get refunded. Industry average: 1–5%. Shopify keeps the processing fee on refunds.

Industry average: 1–5%

Other Costs Per Sale?Apps, customer support, packaging inserts — amortized per order

✓ Excellent (34.5%)

Selling Price$49.99

Processing Fee?2.9% + $0.30 per transaction–$1.75

Refund Reserve?2% of selling price set aside for refunds–$1.00

Net Revenue?What Shopify deposits after all fees$47.24

Product + Shipping–$20.00

Ad Spend–$8.00

Other Costs–$2.00

Net Profit$17.24

34.49%

Net Margin

57.47%

ROI

$30.00

Total Costs

Gross Revenue = Selling Price

– Shopify Processing Fee (2.9% + $0.30 on Basic)

– Transaction Fee (0–2% depending on plan)

– Refund Reserve (Refund Rate × Price)

– Product Cost (COGS)

– Shipping Cost

– Ad Spend

– Other Costs

= Net Profit

How does the Shopify profit calculator work?+

Enter your selling price, product cost, shipping, Shopify plan, ad spend, and refund rate to see your net profit.

What fees does Shopify charge per sale?+

Shopify charges 2.9% + $0.30 per transaction on the Basic plan.

What is a good profit margin for Shopify stores?+

Most successful Shopify stores target 20-30%+ net profit margins. Below 15% leaves little room for growth.

Does this include Shopify subscription cost?+

The calculator focuses on per-sale profitability. Factor your monthly subscription ($39-$399+) separately.